Census Bureau Launches Instagram Account

census2020The U.S. Census Bureau has created an official Instagram account. The account will provide an outlet for the public to view the story behind the numbers, starting with the 2015 Census Test in the Savannah, Ga., area.

Maricopa County, Ariz., and Savannah, Ga. celebrated “Census Day” on April 1st, as test sites for the most fundamentally redesigned census in U.S. history.  Five years before the actual Census Day on April 1, 2020, these and other tests are telling census planners whether new technology and innovative methods can work as planned in a real-world census environment. The ultimate goal is an accurate census that is more efficient and more cost-effective than any other in the nation’s history.

The Census Bureau is researching modern and cost-efficient methods for the population to exercise its civic obligation to be counted in the 2020 Census. Whether through the Internet, telephone or traditional paper questionnaires, the Census Bureau is committed to making the mandatory once-a-decade headcount quick, easy and safe for all to participate.

“We estimate that up to $5 billion in savings could result from providing an Internet response option, automating field operations, repurposing existing information and other innovations,” Census Bureau Director John H. Thompson said. “But timing is critical. By 2018, we must lock in our plans. This will give us the time we need to build out our systems and ensure that the technology can handle the capacity the 2020 Census requires.”

Follow the Census Bureau on Instagram at @uscensusbureau.